Thursday, January 5, 2012

July 11, 2011 by  
Filed under Video Marketing

In attempting to conquer video marketing, I decided that I needed to buckle down and spend some time learning how to easily produce a “good looking” video.  I’ve sat down with first my FLIP and now my Kodak Zi8 and tried to “whip out” a few videos for video marketing – none of which have [...]

Video Marketing – 5 Tips for the Camera Shy

April 20, 2011 by  
Filed under Marketing

    Video marketing is something I am NOT comfortable with, how about you?  Recently my business partner at All Things Social Online, Jackie Ulmer, and I sat down to make a video introduction for a group we will be training.  Jackie is a pro at video marketing and I think I have tried my [...]

Breakthrough Blogging Help | 4 Questions You Must Answer

March 8, 2011 by  
Filed under Social Media Marketing Tips

Starting a blog is a romantic idea.  Blogging sounds wonderful; so many people are doing it and people like me, who work with small businesses, are encouraging clients to “get blogging.”  People revel in the design process of a blog; they tell everyone they’re starting a blog.  But often people don’t put a lot of time and [...]

February 18, 2011 by  
Filed under Social Media Marketing Tips

Social media marketing requires, oops…. sorry… it DEMANDS constant care and feeding. Social media marketing is not rocket science, but there IS a science to it.

Just as the Beatles Broke Up, Small Business Marketing is Looking for a New Relationship

February 1, 2011 by  
Filed under Marketing

Small business marketing has entered into a new relationship with social media. This is not that different from forty years ago when Paul McCartney announced a “temporary break with the Beatles.”

What Are Your Default Settings?

January 12, 2011 by  
Filed under Local Online Marketing, Marketing

When running a small business marketing is just about always the last thing on the business owner’s plate. There are so many other things to do just to keep the doors open that by the time the owner finds time to think about marketing, the day is gone, the owner is exhausted and the creative juices stopped flowing hours earlier.

Social Media Weather Report

January 6, 2011 by  
Filed under Marketing

Weather can play a huge part in your social media marketing plan. Are you incorporating the weather as a key component in how you market?

Is Your Marketing Program Half Asleep? 5 Steps to Wake It Up!

December 30, 2010 by  
Filed under Marketing

With small businesses, where you are trying to do everything yourself, often times your small business marketing plan suffers. Your program is half asleep and it doesn’t want to get into gear. But you need to remember…..Your marketing program will only work when you are fully committed, fully awake and ready to make it work. Here are 5 steps to help you focus, wake up your program and make following your marketing plan easier.

How is Social Media Changing the Way You Create Relationships?

December 13, 2010 by  
Filed under Social Media Marketing Tips

Social media, just like the advent of computers and the internet makes life easier, makes creating relationships a lot easier….IF you know what you’re doing.

Social Media is Not the Medium to “Cold Call”

November 18, 2010 by  
Filed under Social Media Marketing Tips

If you are expecting to succeed in social media it is important to do 3 things before you follow/approach someone. These 3 steps take a bit of time, but if you do these things you will be successful in your marketing efforts.